Mego
website: http://www.mego.atbased in Wien
profile
BASICS
Mego began life during the end of 1994. Founded by Ramon Bauer, Peter Meininger and Andreas Pieper. Ramon and Peter had previously been involved with the label Mainframe (one of Austria's first techno labels with releases by Ilsa Gold, Kirlian and Elin amongst others). Andi is a Berlin based producer who maintains the Mego Berlin studio. By 1995 Pita (Peter Rehberg) joined the crew and Peter Meininger left. The Mego Wien office is based in Meidling, a traditional workers district of Vienna.
WHAT IS MEGO?
Mego likes to see itself as a platform for all kinds of infomation and communication carried via modern electronic media, whether it be a compact disc, MiniDisc, DVD, internet, video, live PA or a vinyl record release. This is why extreme effort is put into packaging and artwork, as well as a glorious disregard for being pigeonholed into any one genre. It is our aim that Mego releases and ideas should be collected and experienced for many years to come and not be seen as some fodder for hopeless fashion victimized disc jockeys.
Mego opened its own internet mail order shop called M.DOS in 1997. This features not only Mego releases but other labels worth of investigation.
Since June 1999 Falsch - an internet only label - is online. "hyper music, on purpose" ... is the mission.
Also in 1999 the Prix Ars Electronica 99 Award of Distinction for Digital Musics goes to the "record label mego", represented by Peter Rehberg and Christian Fennesz.
In January 2000 we started our own booking agancy MdBs.
Unlike most electronic based labels Mego does make the effort to leave the cosy confines of the studio and play out live. With numerous performances (either as individual acts or as a full on Mego "all nighter" in Munich, Frankfurt, Hamburg, Berlin (Interference), Karlsruhe (ZKM), Paris, Zuerich, Barcelona (Sonar), London (LMC), Holland Festival 98, Stockholm, New York, LA, Chicago, Tokyo (ICC), Sydney and Melbourne (WhatisMsic?/BigDayOut 2000) as well many outings in Vienna (Phonotaktik95+99, Hyperstrings, Word up, Wien Modern, Volksoper, etc..) and throughout austria (Ars Electronica 97+99, Konfrontationen 98, Musikprotokoll 98).
releases
I'm Happy, And I'm Singing, And a 1,2,3,4 by
Jim O'Rourke
"tracks on scratch (3 quite long ones)"
(related reviews / comments)(press release)
Noonbugs by
Pure
"As a complete serve the full extent of this world is revealed to be an elaborate exploration - rich in texture..."
(related review / comment)(press release)


